Cheapest SEO tool: SMB SEO Tool Board
The median published figure in the SMB SEO Tool Board is 30 USD across 9 figures from 8 sources' own pages in USD (range 9.99 to 99 USD; 9 sources publish a figure), read 21 October 2026.
- 210 to 25
- 425 to 40
- 140 to 54
- 54 to 69
- 169 to 84
- 184 to 99
Bands
| Bucket | Value |
|---|---|
| 10 to 25 | 2 figures |
| 25 to 40 | 4 figures |
| 40 to 54 | 1 figure |
| 54 to 69 | 0 figures |
| 69 to 84 | 1 figure |
| 84 to 99 | 1 figure |
9 of the 39 named sources read in full publish a figure; 30 publish none, read 21 October 2026.
The median is down 2.50 USD since 22 October 2026 (was 32.50 USD across 6).
By billing period
| Breakdown | Median | Range | Sources |
|---|---|---|---|
| billing periodannual | 112.52EUR | 112.52 to 112.52EUR | 1 |
| billing periodannual | 79USD | 79 to 79USD | 1 |
| billing periodmonthly | 64.5USD | 29.99 to 99USD | 2 |
Every figure, with its source
One row per published figure: the figure as the source's own page publishes it, the page, and the day it was read. A figure that is not on a page we read is not on this one.
| Source | Figure | Breakdown | Read |
|---|---|---|---|
| Semrush pricing | 112.52EUR | annual | 2026-10-12 |
| Search Atlas pricing | 99USD | monthly | 2026-10-21 |
| Moz Pro pricing | 79USD | annual | 2026-10-12 |
| Serpstat pricing | 50USD | 2026-10-21 | |
| ContextBolt SEO tool pricing | 35USD | 2026-10-21 | |
| Diib pricing | 30USD | 2026-10-21 | |
| Diib pricing | 29.99USD | monthly | 2026-10-21 |
| Local Falcon pricing | 24.99USD | 2026-10-21 | |
| Frase pricing | 19USD | 2026-10-21 | |
| Squirrly pricing | 9.99USD | 2026-10-21 |
The sentence each figure was read from (10)
- Semrush pricing, read 2026-10-12:
€112.52/mo
- Search Atlas pricing, read 2026-10-21:
$99 /mo
- Moz Pro pricing, read 2026-10-12:
$79/mo when you pay yearly
- Serpstat pricing, read 2026-10-21:
$50/mo
- ContextBolt SEO tool pricing, read 2026-10-21:
PRODUCT PUBLISHED PRICE OR BILLING BASIS WHAT TO CHECK ContextBolt SEO $35/month, 1,000 credits Credit cost by tool, plus your separate AI app
- Diib pricing, read 2026-10-21:
Free $0/mo· Pro $30/mo
- Diib pricing, read 2026-10-21:
Free $0/mo· Pro $29.99/mo
- Local Falcon pricing, read 2026-10-21:
$24.99
- Frase pricing, read 2026-10-21:
$19/mo
- Squirrly pricing, read 2026-10-21:
per month $9.99
Read in full, publishes no figure
30 named sources were read in full on the dates shown and print no usable figure. They are counted, never filled in.
- Ahrefs pricing, read 2026-10-12: every candidate on the page was refused
- Surfer SEO pricing, read 2026-10-12: read in full and no accepted figure on the page
- AccuRanker pricing, read 2026-09-12: every candidate on the page was refused
- Nightwatch pricing, read 2026-09-12: every candidate on the page was refused
- Seobility pricing, read 2026-10-12: every candidate on the page was refused
- Rank Math pricing, read 2026-10-21: every candidate on the page was refused
- AIOSEO pricing, read 2026-10-21: every candidate on the page was refused
- Similarweb pricing, read 2026-10-12: read in full and no accepted figure on the page
- BrightLocal pricing, read 2026-10-11: every candidate on the page was refused
- SpyFu pricing, read 2026-10-12: every candidate on the page was refused
- SEO PowerSuite pricing, read 2026-09-12: every candidate on the page was refused
- Whitespark pricing, read 2026-10-11: every candidate on the page was refused
- Sistrix pricing, read 2026-10-21: every candidate on the page was refused
- SEO Tester Online pricing, read 2026-10-21: every candidate on the page was refused
- Clearscope pricing, read 2026-10-12: every candidate on the page was refused
- Ranktracker pricing, read 2026-10-21: read in full and no accepted figure on the page
- Screaming Frog SEO Spider pricing, read 2026-10-12: read in full and no accepted figure on the page
- Sitebulb pricing, read 2026-10-12: every candidate on the page was refused
- Majestic plans and pricing, read 2026-10-26: every candidate on the page was refused
- LowFruits pricing, read 2026-09-12: read in full and no accepted figure on the page
- Yoast SEO plugin, read 2026-09-21: read in full and no accepted figure on the page
- Wincher pricing, read 2026-10-12: read in full and no accepted figure on the page
- MarketMuse pricing, read 2026-09-12: read in full and no accepted figure on the page
- SEOptimer pricing, read 2026-10-12: every candidate on the page was refused
- Ubersuggest, read 2026-10-12: every candidate on the page was refused
- Zapier best SEO tools, read 2026-10-21: every candidate on the page was refused
- SelectSoftware Reviews best SEO tools for small businesses, read 2026-09-21: every candidate on the page was refused
- Toolradar cheapest SEO tools, read 2026-10-21: every candidate on the page was refused
- SE Ranking Semrush alternatives, read 2026-10-21: every candidate on the page was refused
- Search Atlas SEO tools, read 2026-10-21: every candidate on the page was refused
Methodology
Every row is a verbatim sentence read from the named source's own page through our fetch service on the date shown, hash-pinned to the stored read (the sha of the page's visible text; the raw page is mirrored to R2).
9 of the 39 named sources that could be read published a usable figure; 30 published none and are recorded as not published, never filled in; 1 could not be read (blocked, dead or unreachable) and count nowhere.
The headline figures (median, minimum, maximum, quartiles) are over ONE figure per source for each breakdown it prices, in USD (a source's median where its page yielded several accepted sentences for one breakdown), so a page that gives figures for several breakdowns gives one for each and N counts 9 figures, never sentences; 290 candidate sentence(s) were refused by a reviewer with the reason recorded.
The fuller derivation this dataset is chartered to grow into (not yet what the figures above are; they are each source's own published figure as read): one row per vendor: entry price monthly and annual, whether a free tier exists, and the entry tier's own published limits (projects, tracked keywords, crawl credits, seats); across the board, the median and cheapest entry price, the share offering a free tier, and the annual-versus-monthly discount.
The roundups rank tools on opinion; the board ranks them on the limits each vendor publishes at its own entry price.
290 candidate sentences on these pages were refused by a reviewer; each refusal and its reason is recorded in the review ledger.
Sources (40)
- Semrush pricing(the publisher's own terms; quoted for reporting and comment)
- Ahrefs pricing(the publisher's own terms; quoted for reporting and comment)
- Moz Pro pricing(the publisher's own terms; quoted for reporting and comment)
- Surfer SEO pricing(the publisher's own terms; quoted for reporting and comment)
- AccuRanker pricing(the publisher's own terms; quoted for reporting and comment)
- Nightwatch pricing(the publisher's own terms; quoted for reporting and comment)
- Seobility pricing(the publisher's own terms; quoted for reporting and comment)
- Rank Math pricing(the publisher's own terms; quoted for reporting and comment)
- AIOSEO pricing(the publisher's own terms; quoted for reporting and comment)
- Search Atlas pricing(the publisher's own terms; quoted for reporting and comment)
- Similarweb pricing(the publisher's own terms; quoted for reporting and comment)
- BrightLocal pricing(the publisher's own terms; quoted for reporting and comment)
- SpyFu pricing(the publisher's own terms; quoted for reporting and comment)
- Serpstat pricing(the publisher's own terms; quoted for reporting and comment)
- SEO PowerSuite pricing(the publisher's own terms; quoted for reporting and comment)
- Frase pricing(the publisher's own terms; quoted for reporting and comment)
- Whitespark pricing(the publisher's own terms; quoted for reporting and comment)
- Sistrix pricing(the publisher's own terms; quoted for reporting and comment)
- Diib pricing(the publisher's own terms; quoted for reporting and comment)
- Local Falcon pricing(the publisher's own terms; quoted for reporting and comment)
- SEO Tester Online pricing(the publisher's own terms; quoted for reporting and comment)
- Clearscope pricing(the publisher's own terms; quoted for reporting and comment)
- Ranktracker pricing(the publisher's own terms; quoted for reporting and comment)
- Screaming Frog SEO Spider pricing(the publisher's own terms; quoted for reporting and comment)
- Sitebulb pricing(the publisher's own terms; quoted for reporting and comment)
- Majestic plans and pricing(the publisher's own terms; quoted for reporting and comment)
- LowFruits pricing(the publisher's own terms; quoted for reporting and comment)
- Yoast SEO plugin(the publisher's own terms; quoted for reporting and comment)
- Wincher pricing(the publisher's own terms; quoted for reporting and comment)
- MarketMuse pricing(the publisher's own terms; quoted for reporting and comment)
- SEOptimer pricing(the publisher's own terms; quoted for reporting and comment)
- Ubersuggest(the publisher's own terms; quoted for reporting and comment)
- WooRank plans(the publisher's own terms; quoted for reporting and comment)
- Squirrly pricing(the publisher's own terms; quoted for reporting and comment)
- Zapier best SEO tools(the publisher's own terms; quoted for reporting and comment)
- SelectSoftware Reviews best SEO tools for small businesses(the publisher's own terms; quoted for reporting and comment)
- Toolradar cheapest SEO tools(the publisher's own terms; quoted for reporting and comment)
- ContextBolt SEO tool pricing(the publisher's own terms; quoted for reporting and comment)
- SE Ranking Semrush alternatives(the publisher's own terms; quoted for reporting and comment)
- Search Atlas SEO tools(the publisher's own terms; quoted for reporting and comment)
Cite or embed this figure
The median published figure in the SMB SEO Tool Board is 30 USD across 9 figures from 8 sources' own pages in USD (range 9.99 to 99 USD; 9 sources publish a figure), read 21 October 2026.
9 of the 39 named sources read in full publish a figure; 30 publish none, read 21 October 2026.
SMB SEO Tool Board, billing period annual: median 112.52 EUR across 1 source, read 21 October 2026.
SMB SEO Tool Board, billing period annual: median 79 USD across 1 source, read 21 October 2026.
SMB SEO Tool Board, billing period monthly: median 64.50 USD across 2 sources, read 21 October 2026.
The median is down 2.50 USD since 22 October 2026 (was 32.50 USD across 6).
Cite as: "seocompanysmallbusiness.co.uk SMB SEO Tool Board", updated 2026-11-01, https://seocompanysmallbusiness.co.uk/datasets/smb-seo-tool-board/.
Download the CSV (10 rows, computed 2026-11-01)
Questions this data answers
Which SEO tool can a small business buy for itself, what is its entry price, and what is in the entry tier?
The median published figure in the SMB SEO Tool Board is 30 USD across 9 figures from 8 sources' own pages in USD (range 9.99 to 99 USD; 9 sources publish a figure), read 21 October 2026.
Where do the figures in the SMB SEO Tool Board come from?
Every figure is quoted from its source's own page and dated (last read 21 Oct 2026). 39 named sources were read and 9 publish a figure; the 30 that publish none are recorded as not published, never estimated.